The Hazards of Hyperlocal | American Journalism...
The Hazards of Hyperlocal | American Journalism Review http://t.co/fOElgYmg
January 30, 2013
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The Hazards of Hyperlocal | American Journalism Review
By Barb Palser Barb Palser (bpalser@gmail.com), AJR's new-media columnist, is vice president, account management, with Internet Broadcasting. A hallmark of a successful product is that it addresses an unmet consumer need or want, either conscious or latent. Like DVRs, Facebook and aerosol pancake batter.

